In order to stimulate Tourism in the Western Cape, a new Cycling Route between Cape Town and Plettenberg Bay is to be established over a five-year period, Western Cape Minister of Tourism Alan Winde has announced. It will contribute to his goal of attracting 100000 cycle tourists to the province every year.
The project is a joint venture between the Western Cape government, Wesgro, local municipalities, and private stakeholders, in order to stimulate tourism growth and employment.
Minister Winde explained the rationale for the new Cycle Route: ‘Our goal is to establish the Western Cape as the trail capital of Africa. In addition, we want to be the most cycle-friendly destination in Africa. This will result in more residents cycling, leading to healthier lifestyles and a healthier society. Through this route, we also hope to foster increased tourism opportunities’.
The Minister added that the cycle route will encourage accommodation, restaurant, and bicycle services along the route, stimulating the economy of the Western Cape. Cycling already is a major money earner for the province, with the Cape Town Cycle Tour, ABSA Cape Epic, and Cape Rouleur generating more than R700 million per year for the Western Cape economy. The plan is to make the Cycle Route a bucket-list activity for local and international tourists.
To launch the route, an audit of every track, signage, and cycle service centre in the Western Cape will be undertaken. As far as possible existing tracks will be built into the cycle route. The cycle route is to be developed over a period of five years, of which the first leg will be developed between Plettenberg Bay and Mossel Bay in the next two years.
The cycle route will cater for beginners as well as for advanced mountain bike riders. Signage will be universal throughout the cycle route, and one access card will be used throughout.
The new proposed cycle route is exciting Tourism news for the Western Cape, and will attract tourists to smaller towns and villages in the province too.
Chris von Ulmenstein, Whale Cottage Portfolio. Cell 0825511323. www.whalecottage.com Twitter:@WhaleCottage