Entries tagged with “BRICS countries”.


PassportsDespite the tourism industry being up in arms about the implementation of the Immigration Regulations pertaining to children travelers, which are effective from today, Minister of Tourism Derek Hanekom has been silent about the matter, which he was asked to address twelve month ago already when he became the Minister of Tourism.

The new regulations prescribe that children under the age of 18 years have to travel with an unabridged birth certificate, which must specify the names of both parents. Travelers (adults and children) from countries for which visa applications have to be made, such as India and China, must apply in person, so that biometric details can be (more…)

WhaleTales Tourism, Food, and Wine news headlines

*   An increasing number of Indian TV shows and series is being filmed in countries outside of India, and South Africa is one of the countries benefiting too (see the promo for Dare2Dance, shot in Cape Town).  SA Tourism Country Manager for India Hannelie Slabber said: ‘We have seen a great increase in films and television channels approaching us for associations over the last few years’.  Most of the shooting has been in Gauteng, the Western Cape including the Garden Route, and KwaZulu-Natal, while the Kruger National Park is a popular film location too.

*   Domaine des Dieux won the 14th Amorim Cap Classique Challenge 2014 with its Claudia Brut 2009, a Pinot Noir Chardonnay blend, for Best Brut Blend and Best Producer against 100 other Cap Classique entries.   Graham Beck and Lord both took the top honours in the Blended Brut category.  The former MCC producer also won Best Vintage (2009) and Best Non-Vintage Rosé.   Laborie won Best Vintage Blanc de Blancs (2010), and Colmant the Best Blanc de Blanc non-Vintage category.  Simonsig won the Museum Class for its Kaapse Vonkel 2004.  Judging panel chairman Allan Mullins of Woolworths said that the sparkling wines showed more consistency this year, and were of a higher quality. Mullins was named the inaugural recipient of the Frans Malan Legacy Award.

*   South Africa has dropped in its rank on World  Economic Forum Global Competitiveness (more…)

SA Tourism is to concentrate 60 % of its 2012/2013 marketing budget on its traditional tourism core markets of the USA, UK, Germany, France, the Netherlands, and Australia, as well as on India, and the African countries Bostwana, Angola, Kenya, and Nigeria, Minister of Tourism Marthinus van Schalkwyk told Parliament’s Tourism Committee earlier this week, according to Business Report. Unfortunately the report does not provide the size of the new marketing budget.

Minister van Schalkwyk highlighted the increasing contribution of Africa to tourism, exceeding that from other countries outside our continent, and the beneficial effect this has on our economy.  He added that previous buying and business trips from Africa were turning into a ‘true tourism market’, and he has therefore added R15 million for additional marketing in Africa, ring-fenced for this purpose, and ‘essential for South Africa to be the dominant tourism market on the continent’.  The Minister and his department have been criticised in the past for tourism arrival statistics from Africa being so high, and have been blamed on cross-border shopping trips, and not true travel trips. The Minister said he would like high income earners from African countries such as Kenya and Nigeria to do their shopping in South Africa rather than in Europe.

A further 20 % of the SA Tourism marketing budget will be focused on ‘Investment markets… in the hope of improved returns in the future’, which are BRICS countries China and Brazil, as well as the Democratic Republic of the Congo, Mozambique, Canada, Japan, Hong Kong, Belgium, Italy, and Sweden.  ‘Tactical markets’, including New Zealand, Ireland, Lesotho, and Swaziland, are to receive an unreported budget allocation in that they offer ‘particular opportunities’.

The Minister acknowledged the local domestic tourism market, which ‘enabled the industry to hedge against global insecurity but also improve the local quality of life’.   The Department of Tourism is targeting 18 million local tourists (a 23 % increase from 2009) and 15 million international visitors for 2020.

A week ago we called on the Department of Tourism to not neglect the traditional core source markets, especially Germany, a country showing strong tourism growth, and therefore the dominance of the spend on these traditional core markets is excellent news.  One wonders though how far the marketing budget will stretch, with 25 countries having been included in the SA Tourism marketing mix!

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com Twitter:@WhaleCottage