Uber has announced that it has reduced its rates by up to 20% in the three major cities of our country, to prepare the company and its drivers for the slow winter months caused by Seasonality. What was Continue reading →
Tag Archives: seasonality
Cape Town Tourism misleads (yet again) with Seasonality claims!
Despite a dreadful tourism performance in the past year, largely due to the Department of Home Affairs Visa Regulations introduced more than a year ago (but recently reversed), Cape Continue reading →
A whale of a 19-year Guest House career comes to an end, a new Food career awaits!
It was Futurist Faith Popcorn who predicted a trend of ‘Recareering’ back in the ‘Seventies, one having multiple careers in a lifetime, at a time when I myself was in my first career as a Futurist. I could not have foreseen that my career path from Futurist to Market Researcher, Marketing Lecturer, Research Consultant, Food PR Consultant, and then Guest House owner for the last 19 years would lead me to my new and seventh career, to that as a Continue reading →
Food and Wine Tourism new tourism marketing focus for Western Cape!
Wesgro has announced that it is focusing on Wine and Food Tourism as ‘strategic priority’ in its 2015 – 2019 implementation plan Judy Lain, Wesgro Chief Marketing Officer, has announced. Globally Food Tourism generates $150 billion estimates the World Food Travel Association. As many as 88% of destinations in the world see Food Tourism as an important differentiating factor in defining the image of brands and destinations, and assists in fighting Seasonality and in creating jobs.
At the recent General Assembly of the United Nations World Tourism Organisation it was Continue reading →