Tag Archives: Apple

Nederburg Rare South African Wine Auction 2015 raises R6,2 million, very stylish event!

imageThe 41st Nederburg Rare South African Wine Auction raised a record R6,2 million over the past two days, in what is one of the highlights of the wine industry events calendar. A total of 67 wineries, four being new (Anura, Axe Hill, Bloemendal, Pella) this year, participated in the Auction.

The second highest average price per liter was achieved this year, says Nederburg Auction Manager Dalene Steyn. The trend of last year to achieving premium price continued this year, the largest number of private buyers ever creating strong competitive bidding, with an average price per liter of R576. Record price per liter was achieved for the Fortified, Cap Classique, Port, and Dry White wine categories. UK wine judge Tim Atkin said that our local wines are still undervalued, especially Continue reading →

kulula and Robertsons #SkyDine demonstrates Partnership Marketing, but is it credible?!

Robertsons #SkyDine 1012150_615996955141343_1635024227_nA workshop held above Truth coffee shop about ten days ago, at which One Up Agency’s Alex Harrington-Griffin and Cape Town Magazine Managing Director Marcus Zandhuis spoke, focused on the concept of Partnership and Collaboration Marketing, and used Robertsons’ recent #SkyDine collaboration with kulula.com as one example of such marketing.

The Robertsons #SkyDine promotion is an interesting if not bizarre example of Partnership Marketing. Chatting to the brand’s Social Media Manager at The Ultimate Braai Master Cape finals on Saturday, he explained that Liquorice, the company he works for, only handled the Social Media aspects of the campaign.  Durban-based ad agency The Hardy Boys, handling the Robertsons’ account, conceptualised the campaign. A planeful of bloggers and food journalists from Cape Town (and Johannesburg) was invited by marcusbrewster, the campaign PR agency, to a surprise flight to Johannesburg, and on the return flight to Cape Town, Reuben Robertsons Riffel introduced the surprise 3-course meal which he had designed, and which was prepared by airline catering company Foodirections. Utilising plane crockery and an airline catering company, food plating and presentation was disappointing.  We recognised Continue reading →

hi Sweet Service and Pick ‘n Pay V&A Waterfront Sour Service Awards!

hi TFGThe Sweet Service Award goes to hi, a new outlet with an odd name I discovered in the V&A Waterfront, and which belongs to The Foschini Group (designated by a TFG circular logo outside the store).   I was looking for a new iPhone cover, and priced those at Vodacom (who have an irritating new queue numbering system, except that the number issuer was not at his post) as well as at the Apple store, both of these stores being out of stock of iPhone 4s covers.  At hi the cost was only R149 for a reasonable looking cover.  I also found a car charger for the phone at R99, something I did not know existed until I saw a guest using one last week. Continue reading →