Tag Archives: Backsberg Blog

Food & Wine Bloggers’ Club: ‘pairing’ Simon Back from Backsberg Blog with Tom Robbins of eatcapetown Blog

The sixth Food & Wine Bloggers’ Club meeting takes place on Wednesday 20 October, from 6 – 8 pm, at the Rainbow Room at Mandela Rhodes Place, and will pair Tom Robbins from eatcapetown Blog, a restaurant review blog, and Simon Back, from Backsberg Blog

Tom Robbins  was born on a dairy farm in Karkloof in the KwaZulu-Natal Midlands.  Tom hot-footed to live in cities as soon as he was old enough, though has never lost his rural roots.  He has spent most of his career working as a journalist with one disastrous exception when he opened a café-bar in Pietermaritzburg in 1999.  Tom’s career in journalism has spanned most beats from politics and the courts to travel and engineering.  Most recently he worked as a financial journalist, covering the retail and consumer goods sectors for Business Report.  A year ago Tom established the restaurant review website eatcapetown and continues to do odd jobs as a financial journalist.  He has no formal training in cooking: he is a writer who enjoys cooking rather than a cook who enjoys cooking.  Tom’s current addiction is roasting (both pot roasting and open roasting).  What he knows about wine is dangerous, he says!   Tom will be talking about restaurant reviewing, often a contentious topic, and will discuss review writing styles.   He will also address the difference between PR and journalism in respect of blogging, and how this affects disclosure of gifts/freebies received. 

Simon Back  has a Business Science degree, majoring in Economics, from UCT.  He joined Backsberg, the family farm, in 2008.  He is responsible for all aspects of marketing, and sales to North America.  Backsberg is well-known for its environmentally-friendly approach to wine farming, being very focused on its carbon footprint, and how to neutralise it.  The wine estate recently launched the first South African wines in plastic bottles, under the Tread Lightly sub-brand.  Simon is particularly interested in the role of Social Media in the Marketing Mix. He was invited to represent South Africa in Germany earlier this year, as part of a panel at Prowein 2010 on ‘Social Media and other Marketing Innovations’.  Simon will be talking about the future of blogging and social media.  He will challenge bloggers in asking them to consider how blog readers will change over time, and how their blogs need to evolve to reflect these changes. He is looking to stimulate debate on the future of blogging and social media.

The Food & Wine Bloggers’ Club was formed to reflect the tremendous growth in and power of food and wine blogs in forming opinion about food, restaurants and wines.  Most bloggers do not have any formal training in blogging, and learnt from others.   Each of the two bloggers will talk for about half an hour about their blog, and what they have learnt about blogging.  The Club will give fledgling as well as experienced bloggers the opportunity to learn from each other and to share their knowledge with others.  Attendees can ask questions, and get to know fellow bloggers.  The Club meetings are informal and fun.

Wines are brought along by the wine blogging speaker, and Simon Back will introduce the Backsberg wines served.  Snacks will be served.  The cost of attendance is R100.  Bookings can be made by e-mailing info@whalecottage.com.

Venue: Rainbow Room, Mandela Rhodes Place (next to Taj Hotel), Wale Street.

Other bloggers that will be talking at future Bloggers’ Club meetings are the following:

Wednesday 24 November:  Marisa Hendricks of The Creative Pot Blog, and Emile Joubert of Wine Goggle Blog, at the Grand Daddy Hotel, 6 – 8 pm.

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.comTwitter: @WhaleCottage

Food Blogger Relax-with-Dax paired with Wine Blogger Hein Koegelenberg of La Motte

The fifth Food & Wine Bloggers’ Club meeting takes place on Wednesday 22 September, from 6 – 8 pm, at the Salt Vodka Bar in Bantry Bay, and will pair Dax Villanueva of Relax with Dax blog , and Hein Koegelenberg of La Motte and of Hein on Wine Blog.

Hein Koegelenberg grew up in the Karoo, and then on a family wine farm in Vredendal. He has an Honours degree in viticulture cellar technology from Elsenberg outside Stellenbosch. He became a winemaker, and then CEO of Windheuwel Cellars in Paarl. He was appointed as a director of La Motte in 1998. In 2000 he launched the Leopard’s Leap wine brand, a mass market product produced from the grapes of three Rupert wine farms in the Franschhoek area, selling 600 000 cases a year, largely through Meridian Wines, which he established to distribute his and 27 other top South African wine brands internationally. Under Hein’s guidance, the La Motte wine estate has recently undergone extensive changes, with an art gallery as well as a dedicated Pierneef Gallery, a Rupert family museum, and the Pierneef Ã  La Motte restaurant opening – he has created a world-class wine tourism destination at La Motte, and still finds time to blog and Tweet actively, understanding that social media marketing is the marketing force of the future.

Dax Villanueva writes the popular Relax-with-Dax blog, which documents what is happening in Cape Town. Dax moved to Cape Town, after growing up in Port Elizabeth and working in Durban, and loves Cape Town for its beauty, diversity and cultural wealth, loving to share what he is experiencing with others. His blog started as a newsletter seven years ago, and is one of the oldest in South Africa. He was a runner-up in the 2009 SA Blog Awards, and is a Finalist in the 2010 SA Blog Awards in the Twitter Microblogger category. He serves on the Slow Food Mother City Convivium committee. During the World Cup he was a blogger for the V&A Waterfront. He has more than 150 restaurant reviews on his blog.

The Food & Wine Bloggers’ Club was formed to reflect the tremendous growth in and power of food and wine blogs in forming opinion about food, restaurants and wines.  Most bloggers do not have any formal training in blogging, and learnt from others.   Each of the two bloggers will talk for about half an hour about their blog, and what they have learnt about blogging.  The Club will give fledgling as well as experienced bloggers the opportunity to learn from each other and to share their knowledge with others.  Attendees can ask questions, and get to know fellow bloggers.  The Club meetings are informal and fun.

Other writers that will be talking at future Bloggers Club meetings are the following:

Wednesday 20 October: Simon Back of Backsberg Blog

Wednesday 24 November:  Marisa Hendricks of The Creative Pot Blog, and Emile Joubert of Wine Goggle Blog

Wines are brought along by the wine blogging speaker, and Hein will introduce the La Motte wines served.  Snacks will be served.  The cost of attendance is R100.  Bookings can be made by e-mailing info@whalecottage.com.

Venue: Salt Vodka Bar, above Salt Deli, across the road from Ambassador Hotel, Victoria Road, Bantry Bay.

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com