After six years or more of Twitter being an important part of the Social Media mix, it is a surprise to still see new Tweeters joining Twitter. Surprising is that so few Twitter newbies understand the medium, and many have a slim chance of attracting new Twitter followers when they follow one.

We occasionally check our Twitter Follower list, to see if any of our new Followers are worth following back, initially thought to be the right thing to do.  But increasingly we note that fewer and fewer new Followers are worth following back, the most interesting Continue reading →