Tag Archives: Sam Wilson

Pick ‘n Pay Sweet and Woolworths Sour Service Awards!

Pick_n_Pay-logo-19A17F34E4-seeklogo.com_The Sweet Service Award goes to Pick ‘n Pay, for their efficient Twitter service.  As the telephone number of the Camps Bay store had changed and is not provided by the Telkom voice which informs that the old number is no longer valid, I Tweeted the retailer, and received the new number within ten minutes!  The Camps Bay store has a new manager Grant Ross, and the store’s service has improved greatly since he took over, it previously having been one of the worst managed stores in the group.  Earlier this week I bought an sms bundle for a member of staff, but had been given a MTN data voucher, which my colleague put into the phone, not realising the error made by the Pick ‘n Pay till operator. Grant kindly replaced the data bundle with an sms bundle voucher. Continue reading →

Franschhoek Literary Festival wins as book event, fails as tourism event!

Franschhoek Wine Valley tourism is much smarter than Cape Town Tourism, in that it understands that its members suffer greatly due to Seasonality in winter, and has therefore encouraged events to be held in the low season, a monthly event being organised to attract visitors to the wine valley.

In seven years the Franschhoek Literary Festival has become the second most popular event hosted in Franschhoek, with an estimated 11000 tickets having been sold.  Only the Bastille Festival attracts more visitors. The Franschhoek Literary Festival attracts mainly women, many from Johannesburg and Durban, reasonably well-off, and somewhat older. Because the Franschhoek Wine Valley has no hand in organising the event, we were surprised how many first-time visitors the village received this past weekend, and how few of them knew anything about the wine estates and wine farms in Franschhoek, and therefore how few visited them by car.  Particularly surprising was that the tourism bureau’s marketing office did not Tweet for most of the weekend, either to inform the thousands of visitors in the village about things to do, and where to eat and taste wine, or about fringe events like classic music concerts and art exhibitions.  The organisers see the Literary Festival purely as a book and resultant charity event, and have no tourism interest to allow the Festival to be of benefit to all Franschhoek businesses.  The newish Franschhoek Wine Tram and Bus would have been a great tourist service to delegates, driving them to their session venues, and so create awareness for this unique tourism product. Continue reading →

Twitter goes on Trial at Franschhoek Literary Festival, receives poor reception!

Twitter had a poor reception literally and figuratively at the Franschhoek Literary Festival on Friday, when its session ‘Trial by Twitter’ was so poorly booked that hordes of learners were bused in to save the organisers from embarrassment. This was particularly visible as the learners were late in arriving, making the start of the session late too!  Only 16% of the attendees, including learners, admitted to being Tweeters, and after an hour, almost none of the non-Tweeters were persuaded to convert to Twitterism!

The panel of four was led by chairman and Tweeter author Fiona Snyckers (second right), with Tweeters Sam Wilson (Social Media Strategist for Woolworths – right) and Julian Rademeyer (author of ‘Killing for Profit’, shortlisted for the Alan Paton Award for non-fiction, and journalist – second left), as well as non-Tweeter and Business Report journalist Ann Crotty (left). Heavily dominated by Wilson, to the irritation of the audience, as she interrupted her fellow panelists continuously, the one hour session came across as a debating society type discussion pro and contra Twitter between Wilson and Crotty, with Rademeyer and Snyckers withdrawing from most of the discussion. Ironically Vodacom was overloaded at the start of the session, so that there was no 3G reception for the Tweeters present to Tweet the proceedings!

By far the most Twitter literate, Wilson sang the medium’s praises for it being her most important social media platform, her dominant source of breaking news (no longer needing TV or newspapers), and an important connection with friends and trusted knowledgeable persons. She does not follow Tweeters who annoy her (this was undefined), and praised Twitter as a ‘fantastic curative tool’. She explained that it is important to her to be one persona, business and personal, and that she should be able to express herself in both capacities, calling this her feminist right. She also multitasks, Tweeting while she was speaking on the panel, and reading what had been Tweeted during the panel discussion! Shortly after joining the company, she was addressed by Woolworths about her Tweets, she admitted, but told them that they should have researched her timeline before appointing her!  Asked whether she had changed her Tweeting habits when she joined the corporate, she was hesitant in admitting this, saying that she had made some life changes too at the time she moved to the company just over a year ago. Being a follower of Wilson’s Tweets, we can observe that Wilson certainly is less sharing about her drinking, and has vastly reduced her use of the f-word.  She did however Tweet from Franschhoek Literary Festival Director Jenny Hobbs’ home after the session: ‘You think you’re popping in to #flf13 for one event… and then you find yourself tweeting drunk from the organiser’s spare room’.  A number of Tweets on the drinking theme followed!

Crotty attacked Twitter for bringing even more ‘noise’ into her life, saying it was not for her, as she is used to 100 – 800 word limitations for articles, and could not communicate in 140 characters! Her criticism of ‘noise’ was countered by the fact that one controls who and how many one is following, but that could give one an unbalanced one-sided view of the world. ‘To Google more is to learn less’, she said!  It was evident that Crotty did not have a good grasp of Twitter, and Wilson had a go at every comment she made, challenging her in criticising a medium she had no experience of, having sent only a handful of Tweets and only having six followers.  ‘Living in an era beyond privacy‘ is of grave concern to her, having observed how privacy has reduced greatly over time.  She commented on the book ‘1984’, and said that instead of Big Brother following everybody, we are following Big Brother now, describing her view on Social Media!  It was noted how newspapers are obtaining story information from Twitter, and how articles have been seen just containing a Twitter stream!

An attendee expressed her frustration in following someone for their technical knowledge, who then would Tweet personal photographs of his/her lunch or rugby Tweets, which is not why she follows the person.  Wilson told her that huge numbers of people love seeing photographs of food, and what others are eating, which we can confirm.

While Woolworths was criticised for not acknowledging receipt of Twitter feedback, being slow to respond if at all, and for not Tweeting outside of corporate Monday – Friday 9h00 – 17h00 days and hours, Wilson shared that they are looking to be more Social Media interactive.  For example, a new online florist service which the retailer offers is used to send flowers to someone who has had a particularly bad day.

Snyckers warned about the legal implications of Tweeting what one wants to, and also of Retweeting defamatory content, as one can be sued for libel in both instances, as a lawyer at Webber Wentzel has recently written.  Rademeyer works in a sensitive field in his journalist job, and for family security reasons he reveals as little private information as possible on Facebook and Twitter, having recently received a death threat!  Alternatively, as a journalist, one can gather a great deal of information about a person one is researching, in their sharing of information about themselves on Twitter and Facebook!  Rademeyer sees Twitter as a ‘self-promotional‘ tool, and as a way in which he can interact with his readers subsequent to the book or article having been published.  He does not like Retweets of compliments.  Wilson said that self-promotion on Twitter is a no-no!  Rademeyer said he has a problem with journalists no longer sticking to their job description, with them expressing their opinions on Twitter.  Whilst news had a 24 hour time frame in the past, it is now ‘nanosecond news’. He did warn that the speed of news breaking means that it is wrong sometimes.

It was surprising to hear and sense so much resistance to Twitter, a number of attendees coming up to Crotty afterwards and telling her privately that they agreed with her views about Twitter.  If one does not get Twitter now, one probably never will!  Whilst the topic of the session was ‘Trial by Twitter’, Twitter certainly was on Trial, and did not perform well!  Wilson may have been to blame.

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com Twitter: @WhaleCottage

Franschhoek Literary Festival off this year, with poor aftertaste before it starts!

The organisers of the 7th Franschhoek Literary Festival have attracted negative attention to the 2013 event, taking place this weekend, before it has even started, with the announcement last week that no South African wine writer was good enough to win this year’s South African Wine Writers Award, sponsored by Boekenhoutskloof’s Porcupine Ridge to the value of R25000.

Organised by Franschhoek Wine Valley Tourism (FWV), the media release to announce this slap-in-the-face news to all local wine writers did not offer any further explanation. What is not known is which wine writers entered the competition and why the judges John Maytham of radio station Cape Talk and occasional wine writer himself; BBC radio producer and author Duncan Minshull, with no apparent wine writing experience or wine knowledge; and Canadian VINES editor Christopher Waters did not find any of the entries to be of a high enough standard.  The winner and first runner-up were to have been announced at Essence (hardy known for its winelist!) on Friday, as part of the Franschhoek Literary Festival.  In its fifth year of the Award, past winners are Joannne Gibson, Norman McFarlane, and Tim James (who won twice).  The Award recognises technical quality and literary quality, the Franschhoek Wine Valley said in its media release when calling for entries, having to do a reminder call, possibly due to too few or too poor quality entries received.  Oddly the media release regarding the outcome of the judging appears to have been removed from the FWV website, and has not been sent by the PR agency of FWV, Smart Communication and Events, nor by its CEO Jenny Prinsloo, nor by the publicist Claire Richards for the Franschhoek Literary Festival, when requested!  This may be due to the amusement with which wine whiner Neil Pendock has written about this state of affairs (e.g. ‘SA wine writers; From Bad to Bizarre’), the only wine writer who appears to have commented about the poor quality wine writing, as judged by the Franschhoek Literary Festival judging panel!  Pendock cheekily suggested a course in wine writing for the Literary Festival after this fiasco!

The programme for this year’s Literary Festival is disappointing in terms of the quality and stature of the Festival, given the great authors who were invited in the past. Part of the reason could be that other Book and Literary Festivals have sprung up in Cape Town and in Knysna, since the successful Literary Festival was first conceived in Franschhoek.  The organising committee too may be to blame, having become rather arrogant, as we noted last year when we provided feedback to Literary Festival Director Jenny Hobbs, which she responded to with a curt ‘noted‘, unlike previous years, when she welcomed and discussed feedback. Leaking information to her infamous daughter Jane-Anne Hobbs about a Blogging workshop proposal for the Festival we had discussed with Hobbs snr, and mocked on the now defunct Twitter abuse account by Sonia Cabano, further demonstrated the lack of ethics of the Hobbs mother and daughter. No surprise is the inclusion of Hobbs jnr on the Festival programme!   Nepotistically Hobbs snr’s brother David Walters features in the Literary Festival programme too, with a ceramics exhibition ‘Words on Pots’ at his gallery!  Noseweek editor Martin Welz has managed to organise the first ever Franschhoek Literary Festival side event, with a weekend workshop at the Protea Hotel addressed by ‘activist experts’ Richard Young on the arms deal, David Klatzow on criminal prosecutions, Shaheen Moolla on the destruction of our marine life, and Mariette Liefferink on acid mine drainage and radioactive fallout.

Going through the programme to plan my attendance, I found little to excite me on this year’s programme. Twitter has one session dedicated to the fast-growing 140 character communication form, with past speaker and Woolworths’ social media practitioner Sam Wilson (8550 followers), writer/editor Julian Rademeyer (3500 followers), and Business Report columnist Ann Crotty (6 followers and still has an ‘egg’ profile picture, demonstrating what a newbie she is at Twitter!).  Blogging still is not recognised as a writing form by the Literary Festival organisers.  Alexander McCall-Smith probably is the biggest name the Literary Festival offers, but its media sponsor the Sunday Times is offering Capetonians an opportunity to hear him speak in Cape Town later this week! Award-winning writers on the programme are Lauren Beukes, Christopher Hope, and Antjie Krog, with Jane Raphaely, Finula Dowling, Marguerite Poland, Hermann Giliomee, Tony Leon, and Melanie Verwoerd also being well-known.

Every year Christopher Duigan runs the Autumn Music Festival alongside the Franschhoek Literary Festival, and performs ‘Literary Liszt’ on Friday at 19h30, two Schubert-dedicated concerts on Saturday and on Sunday morning, and a free ‘Voices for Africa’ performance on Saturday evening, all performed in the Dutch Reformed church on the main road.

Despite the disappointing programme this year we are grateful to the organisers for putting on the event, and for most Franschhoek accommodation establishments and restaurants already being fully booked weeks ahead of this coming weekend.  Attendees of the Literary Festival do not only enjoy attending the sessions, but also like interacting with each other at guest house breakfasts, and at coffee shops and restaurants in Franschhoek.  Booking in advance is advised, as a number of sessions are sold out already.  Excellent weather is forecast for the weekend.

Franschhoek Literary Festival, 17 – 19 May. www.flf.co.za Twitter: @FranLitFest R60 per one hour session. www.webtickets.co.za

POSTSCRIPT 13/5: We have received the following statement, written by organisers Jenny Hobbs and Sheenagh Tyler and sent by Claire Richards, the Franschhoek Literary Festival PR consultant, to explain the lack of a 2013 South African Wine Writers Award:


The FLF wishes to clarify a few points around the 2013 Wine Writer’s Prize, which was not awarded this year.

· The prize is funded by the Franschhoek Literary Festival and presented by the CEO of Franschhoek Wine Valley.

· The independent judges for 2013 were John Maytham (South Africa), Christopher Hope (a South African who lives in France) and Christopher Waters (Canada).

· 20 submissions were sent to the judges after the deadline was extended.

· In 2012 there were 23 submissions.  Several wine writers declined to submit entries this year, feeling that they had nothing suitable to offer.

· Submissions are sent to the judges anonymously.  Two in Afrikaans were judged as such by John Maytham and Christopher Hope and translated for Christopher Waters.

· No payment is involved.  The judges are thanked for their work with the offer of a case of South African wine.

· Their unanimous decision this year was that not one of the entries lived up to the expected literary and technical qualities of wine writing.

· The FLF is funded by Porcupine Ridge Wines and the Sunday Times, neither of which groups has any say in the judges’ decision, and ticket sales.

· A discussion will be held by the organisers and their advisers after the FLF about the parameters for the prize in future years.

· We warmly thank those wine writers who made positive suggestions in this regard and welcome further suggestions from wine writers.

· Contact details of more South African wine writers to add to our mailing list would also be very welcome.

Jenny Hobbs, FLF Director & Sheenagh Tyler, FLF Manager’

POSTSCRIPT 17/5: There appears to be confusion between the sponsor Porcupine Ridge and the Literary Festival organisers about the hashtag for the Festival.  It has been confirmed that it is #FLF13. Porcupine Ridge appears to have printed all its marketing material for the Festival as #FLF2013!  A much larger problem to befall the Festival is that one of its lead speakers Anthony Horowitz has withdrawn from the Festival in the very last minute!  Franschhoek felt very commercialised today, with a massive bottle of Porcupine Ridge and many Sunday Times banners outside the town hall, the marketing effort of its two sponsors!

POSTSCRIPT 17/5: Sadly the Christopher Duigan ‘Literary Liszt’ concert in the Dutch Reformed Church this evening clashed with a wannabee Cat Stevens singing outside the church at the Night Market!

POSTSCRIPT 17/5: Neil Pendock has written another attack against the Franschhoek Literary Festival and its Director Jenny Hobbs , for insinuating that no local wine writer is good enough to win the prize. He suggests that each of the twenty entrants should sue the Franschhoek Literary Festival for the prize money of R25000, a total of R500000!  What is ironic is that the Sunday Times is the media sponsor of the Franschhoek Literary Festival, yet its irreverent wine whiner Pendock is disparaging the Festival on the blog which belongs to the newspaper!

POSTSCRIPT 18/5: The Franschhoek Literary Festival is in further trouble – a documentary ‘Truth be told’, which Noseweek was to flight in a fringe event to the Festival this weekend, was stopped after the SABC lawyers served papers on its producer Sylvia Vollenhoven, who was to speak about her battle to get the documentary flighted.  Earlier this year Vollenhoven flighted the documentary to a number of Noseweek reader groups in the dungeons of the Baxter!

POSTSCRIPT 19/5: Wine writer and PRO Emile Joubert has written an Open Letter to the organisers of the Wine Writers’ Award!

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com Twitter: @WhaleCottage