Tag Archives: Shoprite

Meat labeling scandal: SA retailers mince their words! Gordon Ramsay may be a-maze-d!

A study conducted last year by the University of Stellenbosch Animal Sciences department has found that more than 80 of 139 meat products (about 60%!) from a range of supermarkets around South Africa were found to contain ingredients not specified on the labels, City Press reported yesterday.  All local retailers were incriminated in the study, but most have carefully minced their words, not accepting responsibility for the findings.

The results of the study conducted between April and August 2012 were initially withheld, but a Media24 Investigations application for ‘Access to Information’ was successful in making the detailed information available. The key findings of the study were that:

*   almost 60% of the meat products tested contained the ‘DNA’ of donkey, water buffalo, goat, and pork, which were not specified on the product labels.  More specifically

+   Food Lover’s Market Westville’s cheese beef burgers contained the DNA of water buffalo, sheep, and chicken, unlabeled, in addition to the beef

+   Mutton mince from the same Food Lover’s Market also contained beef, pork, and chicken

+   Boerewors from Grobbies Butchery in KwaZulu-Natal was found to also contain pork, sheep, donkey, and chicken

+   Checkers Stellenmbosch’s housebrand beef boerewors also contained pork

+   Mutton bangers at the same Checkers branch also contained beef and pork.

+   Pick ‘n Pay East Rand Mall’s boerewors housebrand specifies beef, but was found to contain the DNA of pork and sheep.

+   Woolworths’ French polony contained DNA of chicken

*   some products do not contain the main meat ingredient reflected on the pack, so that a beef burgers were found to be more chicken than beef.

The study was conducted last year under the guidance of the University’s Professor Louw Hoffman, ‘one of the world’s foremost meat researchers’, just after food labeling legislation was introduced, demanding far stricter food labeling requirements. The new legislation allows for stiff fines and even imprisonment for non-compliance, but appears to not have been actioned yet. The University stated that the DNA presence in the samples tested did not imply a health risk to consumers, and could have come from using the same equipment on the same surfaces for the cutting or mincing of different meat types, without cleaning them in between.

The National Consumer Commission had meat tested which had been imported from Brazil via Sweden, after a tip-off that it may contain horse meat, but this ingredient was not found. Ironically infamous chef Gordon Ramsay endorsed Checkers steak and also its Championship Boerewors in a TV advertising campaign last October – he may regret his endorsement, given the release of yesterday’s findings, indicating that 20 of 32 Checkers and Shoprite products were incorrectly labeled.

Professor Hoffman concluded that meat product mislabeling is a common occurrence in South Africa, which is illegal, but it is also offensive to religious groups not eating certain meat types, is unethical, and could be unhealthy!

Most supermarket chains had their PR machines issuing statements immediately, mincing their words about a finding that can hurt their businesses badly.  All were quick to blame ‘cross-contamination’ for the test results, reported News24.  Woolworths said that it would investigate, believing that ‘cross contact‘ was the cause, and not ‘deliberate adulteration‘.  Shoprite also indicated that it had not deliberately misled consumers, and that it did not make economic sense to add lamb to a beef product, due to its higher cost. Pick ‘n Pay stated that the traces of other meat types were ‘minute’, and within the 1% allowance of undeclared products caused by cross-contamination. Spar said that the industry should improve labeling.

The international horse-meat scandal, and the results released of the local meat labeling study are cause for concern, and are likely to move consumers to reduce their (especially processed) meat intake, to buy at more upmarket supermarkets such as Woolworths, and/or to go back to buying meat from a trusted butcher.

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com Twitter: @WhaleCottage

Shoprite/Checkers Sweet Service and Pick ‘n Pay BP Express Sour Service Awards

The Sweet Service Award goes to Shoprite/Checkers, for refunding all its customers for Velvet Sky airline tickets, bought via Computicket Travel, or at a Shoprite or a Checkers store.  The airline has been grounded, and has not made arrangements to refund its customers’ tickets. ‘Despite having no legal obligation to refund Velvet Sky’s fares, we feel strongly that you shouldn’t lose your hard-earned money due to this unfortunate event’, said a letter from CEO Whitey Basson, in a newspaper advertisement.

The Sour Service Award goes to the Pick ‘n Pay BP Express in Green Point.  Recently the monthly municipal accounts were paid via EasyPay at this branch and sms bundles were bought for the staff.  When the sms vouchers and proof of payment were printed by the cashier one could barely read the detail, as the shop printer cartridge was close to empty. The Manager Darren didn’t want to call the franchisee Paul Schaefer (he is never there in the evenings nor over weekends), so he tried to dismantle the printer linked to the till and swop it with another. He called when it was done, an hour later, so that we could fetch the newly printed and far more legible slips.  We had not noticed that the sms bundle vouchers did not have a pin code due to the reprint, and this necessitated a third visit to the branch on a Saturday morning, again finding Mr Schaefer absent.  I was asked to return two days later, which was unacceptable, due to the time already wasted over three visits.  Mr Schaefer called, explaining that he would have to look through the screen shots of the till screens of the two previous visits, to get the sms bundle voucher pin numbers, and this could only be done on his return. We called Jacques Lombard at the Pick ‘n Pay Head Office, and he immediately instructed Mr Schaefer to issue replacement sms bundle vouchers, which was done, but was accompanied by abusive calls and sms messages from Mr Schaefer, absolving himself and his staff from any responsibility for the problem created. We will not return to this Pick ‘n Pay branch, due to the continued EasyPay incompetence experienced in the past year.

The WhaleTales Sweet & Sour Service Awards are presented every Friday on the WhaleTales blog.  Nominations for the Sweet and Sour Service Awards can be sent to Chris von Ulmenstein at info@whalecottage.com.   Past winners of the Sweet and Sour Service Awards can be read on the Friday posts of this blog, and in the WhaleTales newsletters on the www.whalecottage.com website.

Food labelling now more honest and detailed!

The new Department of Health food labelling regulations, Regulations Relating to Labelling and Advertising of Foodstuffs, No R146 of the Foodstuffs, Cosmetics and Disinfectants Act of 1972, which came into effect two weeks ago, are a welcome benefit for consumers, in that labelling will now be far more honest with regard to product content and its health benefits.

Claims such as ‘fat-free’, ‘low-fat’, ‘100% fruit juice’, ‘0% cholesterol’, ‘wholesome’, ‘balanced nutrition’, ‘nutritious’, and ‘healthy’ are now illegal. The percentage of major ingredients in a product must be specified. A berry juice, called that and depicted with berry illustrations on the packs, must prominently display the berry as well as the apple juice content, the latter being the basis of most fruit juices. Even more importantly, any ingredient making up less than 2% of the content by weight may not be emphasised, reports the Cape Times.  Any implied health benefits of a product are illegal.  ‘High in fibre’, ‘low fat’, and ‘sugar free’ claims on packs must be supported by the mandatory nutritional table.

The regulations dictate that the name of the product must be a minimum 4 mm in size, may not contain a misleading photograph or illustration, must list the ingredients in descending order of weight, product claims must be supported by the nutritional table, allergens must be listed, the name and address of the manufacturer and/or distributor must be stated, the net content must be shown, the batch identification number must be displayed, a ‘use by’ date is mandatory, and instructions for use must be provided.  Claims relating to diabetes must be supported by low GI, lower fat, and/or lower sodium information.

Food retailers appear divided about the food labelling regulations, Pick ‘n Pay expressing its support of the legislation in that it would carry products with full information disclosure, while Shoprite is said by Business Report to be critical of the legislation, due to it being too complex, it being inconsistent, not being fully inclusive, and being ambiguous.  The Consumer Goods Council of South Africa is addressing the retailers’ concerns about the legislation.

Despite the implementation of the regulations having been known for two years, Pick ‘n Pay Franschhoek was out of stock of its Pick ‘n Pay-branded Greek yogurt yesterday, a manger saying that the supplier is fixing its packaging in accordance with the labelling legislation, and therefore the product will not be available for another two weeks or so.

The new food labelling regulations, which apply to dog and cat food too, are a welcome benefit for consumers, in that it will remove deception and confusion about products’ ingredients and their health benefits.  The regulations apply to advertising of foodstuffs too, preventing puffery and misleading claims in this regard too.

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com Twitter: @WhaleCottage

Restaurant Review: BREAD delightful designer Deli, Boulangerie and Café!

I have driven past BREAD in The Bromwell Boutique Mall on my way to the Old Biscuit Mill on numerous occasions.  It was a welcome escape from my visit to the Neighbourgoods Market on Saturday.  It has been open for 22 months, and I was impressed with the quality and design focus in this beautiful building, housing the BREAD Deli, Boulangerie and Café downstairs, and a fashion, furniture and art boutique upstairs.

The Bromwell is a beautifully restored 1927 erstwhile hotel building, once an ‘infamous house of red doors’, the website says. It belongs to Adelaide Potgieter, the founder of the nearby The mad (Marketing, Advertising, Design) Agency, which handles the advertising and promotions for Shoprite and Checkers exclusively, and her brother Solomon, who is now the CEO of the agency.  The building, with its lovely parquet flooring, has been restored, with Heritage Society approval, to its former glory, and works of art are displayed throughout, with prices indicated.   In the restaurant, for example, a large painting by Mark Matthysen of the Dalai Lama is for sale at R10000.  The entrance is manned by a very smart doorman, almost out of place on a Woodstock street dominated by poverty.   At the reception counter a Swiss German lady directed me to the Deli/Boulangerie section, and I followed the path to the right.  She was very cagey about providing information about the owners.  One steps into the Deli section, with a range of imported and local products, including NoMU rubs, Jenny Morris spice grinders (I had not seen these before), Vanilla Man grinders, Hillcrest Berry jams, pickled walnuts, bottled gherkins, Apfelmuss, olive chutney, different brands of balsamic vinegar, stone ground wheat, Honest Chocolate organic spread, Italian pasta products, and much more.  The advertising side of the owners came to the fore in the striking black branded bag that the lady from the Boulangerie offered me to put my purchases into, and the bags form part of the neat Deli display.  Opposite it is the Boulangerie (and patisserie!), in which well-lit baskets with wholewheat and white baguettes, country loaves, rye bread, Portuguese rolls, sesame seed rolls, croissants, pain au chocolat, and brioche, are displayed.  Glass cabinets display the most beautiful selection of pastries, including velvet cupcakes, triple chocolate tarts, fruit tarts, lemon meringue, milk tarts, tiramisu, Babel chocolate tower, Apfelstrudel, lemon pound cake, marble cake, blackberry tarts, frangipani tarts, and Turkish delight. On the dessert page of the BREAD menu it states: “We produce the best quality cakes, cookies and pastries using only real chocolate, real cream, real butter and the freshest fruits and other ingredients.  We simply do not compromise on quality“.  The Pastry Chef is Shana Faes and the Baker is Eugene Knight.

Beyond the Deli/Boulangerie is a seating area for the Café, but it had hardly anyone sitting there, so I followed the sound of a guitar to a much nicer second room of the restaurant, with a window to the street, furnished with attractive genuine chandeliers, and the most comfortable restaurant chairs that I have ever sat on, some in red and some in green fabric.  Tables have Singer sewing machine-style legs and concrete tops.  Red upholstered benches run along two walls.  There are no table cloths, but each table has a BREAD-branded material serviette, beautiful Italian Pinti cutlery with the most unusually long handles, yin yang salt and pepper pots, BREAD-branded sugar sticks, and surprisingly, a terribly old-fashioned non-designer wooden pepper grinder.  I suggested to Manager Daniel Justus that the Jenny Morris pepper grinders in their Deli would match the designer feel of the restaurant far better.  The guitarist walking around the restaurant was an odd touch.  One can sit outside too, which some guests did, despite it being a chilly Saturday.  A most elegant gentleman, wearing a long pin-striped jacket on a Saturday morning, making him look like the father of a bride, attracted attention.  I was told that he is the father of the owner, and is at the restaurant regularly, called the ‘Godfather’ by the staff!

The red leather menu and beverage list cover contains well-presented information printed in white on black laminated paper.   The first page contains a piece written about bread by Nataniël (the Checkers cheese spokesperson and avant garde singer), starting with “She was old, but she was wise and powerful. Give us food, we told her. Make us strong. Teach us magic and endurance. She gave us bread. We ate and came alive.”   The lyrics are framed and hung in the restaurant too.   The breakfast options are unusual, a twist on familiar items. I had a BREAD Benedict, and the requested removal of the prosciutto or salmon trout accompaniment probably made the dish look less attractive, with only one free-range egg served on a delicious slice of wholewheat bread with hollandaise sauce, for which I was charged R35 instead of the usual R65.  The menu proudly emphasises for each dish which items are free-range and organic, probably adding a premium to the prices charged, but a commendable touch. Most egg dishes cost R45. Fried egg is served with ‘free-range mozzarella’ (an odd concept), slow-roasted tomato, and home-made mayonnaise.  Bacon and mascarpone scrambled eggs served on a baguette sounded interesting, and would be a choice for a next visit.  ‘BREAD Frenchie’ is a home-made brioche served with bacon and maple syrup.  The Breakfast Cocktail contains organic muesli, ‘free-range yoghurt’, and ‘organic mountain honey’.  The ‘Morning Yorkie’ is a take on Yorkshire Pudding, served with banana, bacon, tomato pesto, and maple syrup.  A croissant with ‘free-range cheese’ and preserves costs R35.  

Starters are soup of the day (R30), a platter of breads, dips and patés (R35), and tapas from R25 each.  Salads cost R55 – R60, and some are unusual: Chicken and Chorizo, Kudu Loin carpaccio, Butternut and Danish Feta, Camembert and Fig, and a warm Bocconcini Bowl.  Sandwiches range from R45 – R65, and include Wild Turkey, Spicy Prego, Smoked Salmon bagel, Club sandwich, roast beef, Green curry wrap, and garlic chicken.  Main courses include ‘Lucky Fish’ of the day, lamb burger, chicken burger, melanzane, and prawn tagliatelle, all under R100, and ‘Sir Lowry’s Medallions’ 25-day aged sirloin (R120), and ‘Beef on the Bone’, being oven-grilled short rib (R110).  The dessert offering is the pastries from the Boulangerie, costing R10 for croissants, and R15 – R25 for the tarts.  I took home a most delicious, rich, creamy chocolate mousse topped with strawberries in a BREAD-branded container. 

The winelist has an unspecified red and white wine by the glass at R25. Rosés are by Boschendal (R70), Delheim (R80), and ‘Solms’ (R100).  Twelve white wines are separated by variety, being Chardonnays (R100 – R170), and Sauvignon Blancs (R85 – R160) in the main.   Twenty red wines, not all identified by vintage or variety, range from R95 (Beyerskloof Pinotage) – R1000 (Kanonkop Paul Sauer 2005). The cappuccino costs R19, and was served with a mini-meringue on the side.

Upstairs is a collection of rooms with beautifully displayed furniture, decor items, hand-made leather ballet shoes by Coastal & Koi (on my wishlist despite the R1100 price tag!), clothing items, jewellery, handbags, paintings, and sculptures.  No-photography signs are visible upstairs, and I was given permission to photograph when I told the manager that I wanted to write a story about this amazing design centre. About a week ago, Top Billing featured the launch of a new clothing range by designer David Tlale, which was held at The Bromwell during Cape Town Fashion Week, I was told by Daniel.

I’ll be back to try more of the BREAD menu, to eye the shoes again, and to buy some of the wonderful bread.  Waiter service was disappointingly slow, even though the restaurant was not full, and there appearing to be enough staff on duty.  The lady in the Boulangerie was very service-driven, being proactive.  Daniel was helpful in copying the menu for me, offering this service. He told me that they are working on an integrated POS system, which allows the restaurant to add Deli and Boulangerie items to the bill, which caused a hiccup in my case, and had to be added by hand.  I liked the health focus of BREAD, many products supplied by Mushrooms & Things, Eureka Milling, Espresso Lab, and Imhoff.

BREAD Café, Boulangerie, Deli.  The Bromwell Boutique Mall, 250 Albert Road, Woodstock, Cape Town.  Tel (021) 447-4730.  www.breadcafe.co.za. (The website has the menu, but no Image Gallery, nor a link to The Bromwell Boutique Mall website). www.thebromwell.co.za (The website is a collection of photographs, and contains a link to the BREAD website).  Monday – Friday 8h00 – 17h00, Saturday 9h00 – 17h00. 

Chris von Ulmenstein, Whale Cottage Portfolio: www.whalecottage.com  Twitter: @WhaleCottage