Tag Archives: Strategic Public Relations

WhaleTales Tourism, Food, and Wine news headlines: 28 February

WhaleTalesTourism, Food, and Wine news headlines

*   SA Tourism banned Thebe Reeds Exhibitions from attending a Meetings Africa 2014 conference, stating that the international exhibition company is a competitive threat and could sign up exhibitors.

*   Top South African chefs Margot Janse from The Tasting Room and David Higgs from five hundred at The Saxon addressed the Design Indaba Conference, showcasing local restaurants trends.  The decor design of the restaurant should match the food served, Chef Margot saying that the white tablecloth and candlelight are clichés.   ‘South African kitchens are paving their own paths towards something unique. Unlike the major culinary destinations, like London, where many of the top restaurants seem to echo each other Higgs feels the flavours and styles being offered locally are as diverse as the country’s many influences’.

*   The MyCiTi Bus service has been recognised for being the first universally accessible transport system in South Africa, at an international universal accessibility Continue reading →

Chefs increasingly using bottled herbs and spices, says Robertsons!

Robertsons range spicesOne of the more amusing media releases to cross my desk recently was one from Robertsons, proclaiming a trend to a greater use of bottled spices and herbs by chefs, clearly an attempt by the company’s Marketing department to resurrect the reputation of Chef Reuben Robertsons Riffel, who endorses their brand. 

Quoting Michael Mellis, MD of Unilever Food Solutions South Africa, the media release praises the quality of the Robertsons’ products:  ‘Robertsons has come a long way since it was established almost 90 years ago – but it has never lost sight of the excellent quality that has always been an intrinsic part of the brand heritage.  Today our products are used by people who strive to create consistently good and flavourful meals, in fact, sales of the renowned Robertsons Chicken Spice have now reached unprecedented levels, with one unit being sold every 90 seconds‘.

The release gushes on in a sales driven manner, despite being written by Strategic Public Relations: Continue reading →