Tag Archives: Tony Leon

Book Franschhoek Literary Festival before it’s too late!

FLF2As the 8th Franschhoek Literary Festival draws near, it is advisable to book the writer panel sessions as soon as possible, as they get booked out well in advance.  The more well-known the writer/s on the panels, the quicker they are booked out.   In addition to an intensive programme of talks from Friday until Sunday this coming weekend (16 – 18 May), entertainment is also available in the evenings.

The Festival is noble in generating funds for the Franschhoek Literary Festival Library Fund, for the following:

*  donating books to schools and creches

*  employing a librarian to work with four primary school libraries in the Franschhoek area, and part-time library assistants

*   visiting schools, reading and story-telling

*   Book Week for Young Readers, which is being held this week

*   Wine Writers prizes of R12500 each, in two categories: six to eight short pieces of 1000 words each, from a blog or column; and a long piece of 1000 – 4000 words. Winners to be selected by a panel, usually chaired by John Maytham.  Last year the prize was Continue reading →

Freedom Day 2014: reflecting on 20 years of democracy!

SA FlagIt was the interview with a Cape Argus reporter on Friday that made me reflect on how far not only our country, but also I personally and my business have come in the 20 years since we voted on 27 April 1994.  The Argus interview was focused on the progress over the past 20 years I have seen personally, business-wise, and politically.

My very first feedback to reporter Dylan was that 1994 was the first and only time that I was allowed to vote, having a German passport.  I do not recall how it was possible for all foreigners (by passport) to be allowed to vote, when it has never been allowed before nor since then.  I loved standing in a queue somewhere in Sea Point, being part of the exciting day that would change our country forever, and how much goodwill there was amongst South Africans whilst waiting patiently in the queues. Little did we know that the rest of the world waited anxiously for the outcome of the election, fully expecting a revolution to take place, unbeknown to us residents, with thanks to the SABC in ‘protecting’ us from this world scenario.

I moved to Cape Town in 1990, and transferred my marketing research consultancy Relationship Marketing from Johannesburg, changing its emphasis to Public Relations for food clients such as Baker Street Snacks, Bonnita (now Parmalat), Aylesbury, and more.  The late John Harrison was a favourite client when he was GM of the Table Mountain Aerial Cableway.  Even Mark Shuttleworth was a client, before he became famous for selling his Continue reading →

Wesgro Chief Marketing Officer Judy Lain a breath of fresh air for Tourism!

Wesgro Judy Lain Whale Cottage PortfolioI was recently told that Wesgro had finally appointed a Marketing head after looking since April 2012.  I called Judy Lain, its new Chief Marketing Officer, and was able to set up an appointment to meet her after her trip to South America.  We agreed to meet last Friday at Café Paradiso, on Judy’s recommendation.

All I knew about Judy was that she was better known as Judy During, and had run an advertising agency called 34 Woman, focusing on generating information about women’s purchasing behaviour, being responsible for not only FMCG but also big ticket brand decisions in their households.  Prior to that she worked at Inviseo Media, at Bester Burke Underground, and at draftfcb, therefore having a practical marketing and advertising background.   Our telephonic interaction in setting up the meeting was very different to the bureaucracy I experienced when I arranged to meet with Wesgro CEO Nils Flaatten.  Judy answered the phone herself, sounded friendly and bubbly, and decided that we should meet over lunch.

We had forgotten to describe one another over the phone, but we both Continue reading →