On Kfm yesterday morning presenter Ian Bredenkamp spoke about Cape Town’s role as film location, specifically referring to two music videos which have been produced in our beautiful city.
Coca Cola’s anthem for the Middle East for the 2014 soccer World Cup is really odd, entitled ‘The World is Ours’. The music video tells the story of three friends from Algeria, Egypt, and Tunisia meeting up at the airport in Brazil, for the World Cup soccer, and having a good time getting to enjoy the vibe of the country. However, the video was shot in its entirety in Cape Town and surrounds, representing the ‘vibrant and colourful Brazilian landscape‘, according to the production company. The video starts off with a park with palms, and features the view from Signal Hill looking down onto Sea Point, Cape Town International, Bo-Kaap, dancing on the rooftop of a building in the city centre with Lion’s Head
as a backdrop, street food stalls, and having fun on a beach (most likely to be Camps Bay). The production was by Silver Lining Pictures (in conjunction with Fortune Promoseven Cairo), and the post production was done by Searle Street Post, both from Cape Town. The anthem interpretation is vibey, and its tune catchy, much nicer than the FIFA official anthem by Pitbull. The Coca Cola Middle East music video achieved close to 2 million views on YouTube within 48 hours of being Continue reading →