Tag Archives: blogging

World Travel Market Africa puts Africa’s tourism industry on show in Cape Town!

World Travel Market Africa 2col_330x200_IMG_8220Africa Travel Week 2015 kicked off in the Cape Town International Convention Centre on Monday, and runs for the full week, attracting about 5000 delegates from around the world.   The Africa Travel Week consists of three events.

On Monday International Luxury Travel Week commenced, 300 delegates welcomed to Cape Town and the Western Cape by provincial Minister of Tourism Alan Winde. He informed delegate that luxury travel is a growth Continue reading →

Restaurant Marketing: how to improve business!

restaraunt-marketing-ideasAn American article guides restaurants with 25 Restaurant Marketing Ideas, Tips and Strategy to win in the food business’, most of which are applicable to South Africa too.  Local restaurants are not known to be good at marketing their food and service!  The list of ideas suggested is as follows:

1.  Photographs are THE way to market restaurants, via Instagram in particular, ‘high-quality, drool-inducing photos’ being the best way to promote a restaurant.  It is worth investing in an excellent food photographer.

2.   Loyalty Programs on online food apps attract attention and reward loyal custom.

3.  In the USA Yelp is vital, positive reviews being a massive marketing plus.  It has not been heard Continue reading →

World Travel Market Africa: Day 2 very disappointing and unprofessional, focus on Mobile Marketing!

WTM Africa Banner Whale Cottage PortfolioI was so impressed with the talks in the Event programme of World Travel Market Africa on Friday that I returned yesterday to the Cape Town International Convention Centre to listen to some more.  It was a much more disappointing and unprofessional experience than on Friday.

It was a shame that the afternoon session was very quiet for all at the exhibition,  having to compete with the Stormers playing Highlanders. It did make finding parking outside the Convention Centre easy though.  In between two talks I went into the Media Centre, and was horrified at how rude the security person was, questioning my presence there, after I had used it the day before as well without question, annoying too as I had blogged about the first day yesterday!  It is disappointing that the quality of the food at the Convention Centre, which had improved greatly after the arrival of Chef Warwick Thomas almost a year ago, was uninspiring in the Media Centre, with some pieces of feta, lots of olives, cherry tomatoes, green leaves, and cucumber slices (the day before they came with mini pita bread), baby potatoes and slices of roast beef with stir fry vegetables (the day before much better rice and tender chicken breasts), and fruit and a mini milktart, which leaked all its content the minute one used the spoon (compared to the excellent fruit tarts and WTM Africa desserts Whale Cottage Portfoliochocolate mousse served the day before).   At 15h00 the content of the small bar fridge, consisting of cold drinks and water, had been cleared out, and they were not refilling it for the next three hours until closing time, because the budget limit for drinks had been reached!  The day before a Convention Centre staff member announced that no more drinks could be had by the writers using the Centre, despite the fridge still being three quarters full!  This all happened despite Natalia Thomson, the PR consultant for the exhibition being in the Media Centre, but she did nothing about the drinks shortage, despite the feedback to her. Continue reading →

WhaleTales Tourism, Food, and Wine news headlines: 31 August/1 September

WhaleTalesTourism, Food, and Wine news headlines

*   Research has shown that the moderate drinking of wine reduces the likelihood of depression amongst 55 – 80 year olds significantly!

*   About 4000 UK pubs are expected to close next year, being old and outdated and serving ‘indifferent’ food, the 2014 Good Pub Guide predicts.  However 1000 new pubs are expected to open next year.

*   Is there a future for blogging?  It appears so, and having a blog may become as commonplace as ‘having a smartphone or an e-mail address‘.

*   The 8th annual South African Food & Wine Festival will be held at Grayhaven Winery in Gum Spring, Virginia in the USA, on 14 and 15 September.  Tastings of  30 wines from Anwilke, MAN Vintners, Ernie Els,  Fairview Estates, AA Badenhorst, Kanonkop, as Continue reading →