It is interesting to see Woolworths’ reaction to Banting and the (LCHF) low carb high fat eating plan advocated by Professor Tim Noakes, in how long it has taken the retailer to react to the Banting diet craze, and how it has reacted, in misleading health-conscious consumers with its new CarbClever range.
In essence Professor Tim Noakes, in his book ‘Real Meal Revolution‘, advocates a diet of no carbohydrates, such as South African starch staples rice and potatoes, as well as any wheat products such as bread, pasta, and pizza. He advocates high fat too, suggesting lamb or other high fat meat types, butter, full cream dairy products, and more. Sugar is completely off the Banting list.
While two Banting-focused restaurants have opened in Cape Town already (65 on Main Banting Café and the not-1oo%-Banting The Banting Kitchen), no Banting product range is known to have been launched in the six months since Banting caught the attention of South Africans. Now Woolworths has launched the CarbClever range for ‘Carb Conscious Customers‘, odd in its choice Continue reading →