Tag Archives: Restaurant marketing

Corona Virus: Lockdown Journey Journal, Day 55 of Level 1, 24 November 2021

 

Wednesday 24 November 2021, Day 55 of Level 1 😷

Corona Gratitude 🙏

#grateful for a day starting off with lots of insecurities and ending off on a high note; for two Discovery Gameboard plays; for being able to speak to Stuart Bailey for the first time in weeks, being able to congratulate him on his birthday ; for a lovely 23C day, but windy throughout, especially in Camps Bay this evening; for preparing for meetings today and tomorrow today, feeling very organized; for a Bakoven walk; for good client meetings; for tasting and photographing the new Anatoli Tasting Menu which launches on 1 December; for a lovely dinner at the home of Gary Continue reading →

Corona Virus, Lockdown Journey Journal, Day 2 of adjusted Level 3, 30 December 2020.

 

Wednesday 30 December 2020, Day 2 of Level 3 adjusted, Day 280 of Lockdown 😷

Corona Gratitude 🙏

#grateful for a fabulous day, with so many blessings, and flowing efficiently; for a relaxed start to the day, without any pressure to write a Blogpost today, being ahead of myself in writing; for a surprise call from another restaurant asking if I would like to do their marketing too …. you bet 💙 ; for a request to buy all three my SwitchBitch books 🙏; for a walk through Camps Bay with minimal litter to pick up, and very good mask wearing compliance; for a quick walking shoe purchase, my poor Reeboks bought in Havana last year having seen better days; for collecting my laundry; for putting in petrol ahead of a petrol price increase next week; for a head massage, hair trim, and blow spoil at the new salon Hair by Isabella in Sea Point; for popping in at Utopia to meet a VIP client, and then having two sets of friends dining there too, so I stayed and ate there too; for lovely weather today, starting with rain, but clearing this morning; for two Discovery Gameboard plays; and for being happy and healthy. 🙏💙 Continue reading →

Restaurant Marketing: how to improve business!

restaraunt-marketing-ideasAn American article guides restaurants with ‘25 Restaurant Marketing Ideas, Tips and Strategy to win in the food business’, most of which are applicable to South Africa too.  Local restaurants are not known to be good at marketing their food and service!  The list of ideas suggested is as follows:

1.  Photographs are THE way to market restaurants, via Instagram in particular, ‘high-quality, drool-inducing photos’ being the best way to promote a restaurant.  It is worth investing in an excellent food photographer.

2.   Loyalty Programs on online food apps attract attention and reward loyal custom.

3.  In the USA Yelp is vital, positive reviews being a massive marketing plus.  It has not been heard Continue reading →